Brand Identity Design

Great design may be rooted in strategy, but it often comes alive with intuition.

We blend logic with magic to create thoughtful, unforgettable brand identities, systems and experiences that flex and evolve with our clients’ changing needs. We can deliver: Corporate Identity, 
Event Identity, 
Architectural Identity and 
Brand Guidelines

Who’s it for: Brand owners who are starting-up or redefining their brand / entering a new market / re-branding / repositioning / merging businesses or moving away from a crisis situation.

Process
  • Research and Planning

  • BRND® Sprint 
Workshop

  • Design 
Mood-board

  • Design Identity

  • Design 
Assets

  • Design Guidelines

Deliverables
  • Branding

Duration

4–8 Weeks

Process
  • Research and Planning

  • BRND® Sprint 
Workshop

  • Design 
Mood-board

  • Design Identity

  • Design 
Assets

  • Design Guidelines

Deliverables
  • Branding

Duration

4–8 Weeks

Phase 1

Research and Planning

This is our time to group-up and assemble the right team to kick-off our internal Brief-Up, align on delivery of goals and prepare for your BRND® Sprint Workshop.

Phase 2

BRND® Sprint 
Workshop

Time to get in a room and challenge you, this will allow us to define and align ourselves to:

YOUR Audience

YOUR Purpose

YOUR Proposition

Then it’s over to us to deliver a strong Branding Brief for execution.

Phase 3

Design 
Mood-board

A Visual Map is created, that will help frame our design thinking and recommendations for:

Typography

Colour

Ident Style

Phase 4

Design Identity

Deep-dive! We get all our research, and visual Mood-board and put our design magic to work to create a Brand Identity that leaves its mark on your audience.

Phase 5

Design 
Assets

We create essential list of deliverables, including:

x1 Business Card

x1 Letterhead

x1 Compl Slip

x1 Envelope

+ Logo Assets

Phase 6

Design Guidelines

We create guides around how to maintain the consistency of your brand:

Logo Uses

Colours

Typography

Image Style

Basic Stationery

SM Profile

Facebook Post

Single Page A4

Signage

AV End-frame